Agility in Marketing


Choose 1 of 4 entry categories: 

Agility in Marketing

Through the Agile Business Awards, we aim to recognise organisations' achievements relating to agility in marketing. This Awards process is framework agnostic and inclusive. Applications are welcomed from organisations that: 

  • focus on agility through a specific framework,  
  • use a hybrid that includes elements from many frameworks, or  
  • have changed the way they work by shifting to an agile mindset, supporting their approach with a selection of tools and techniques. 



Who can and cannot enter

Award entries will be assessed by an independent panel of experts within the broad perspective of the Framework for Business Agility.

 Who can enter or nominate:

  • Organisations intentionally aligning their marketing to agile principles and practices  
  • Organisations including marketing in a wider agile transformation  
  • Organisations applying agility only within marketing  
  • Membership of, or affiliation with, the Agile Business Consortium is not required  
  • Organisations also entering other categories of these awards  
  • Organisations may nominate themselves to enter  
  • Organisations sponsoring an award category may nominate other organisations for that category 

Who cannot enter:

  • Organisations sponsoring an award category  
  • Third parties representing an organisation 
  • Organisations or divisions that have applied successfully within the past 3 years 
  • Consultancies and those providing services related to agile working 


Agility in Marketing Supporters 

Agile Marketing Alliance
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