Insights 2025: Practical Guide

A practical guide based on insights from the Agile Awards Conference 2025

01 Oct 2025

Introduction

Business Agility is an organizational competency that enables consistent delivery of value in an increasingly unpredictable, changing world. Change Management, concerning the "who" and "why" of transformation initiatives, is a key capability for an agile organization.

As Customer, Employee and Ecosystem needs become more complex and uncertain, Business Agility, encompassing flexibility, adaptability and resilience, is being increasingly recognized as essential to modern organization success.

About this Guide

This guide aims to:

  • Translate award applications into lessons for those delivering and leading change, based on the zones of competence described in the FBA.
  • Highlight good practices in change management from a diverse group of organizations.
  • Equip practitioners with practical tools, insights and examples to strengthen their change leadership abilities.
  • Emphasize that successful change is not about following a framework but about developing competence and resilience.

Real transformation requires clear definition of purpose and meaningful engagement with stakeholders (customers, employees, ecosystem) to ensure their needs are met. These are imperatives for successful programmes, projects and change initiatives.

This guide offers structured, practice-based guidance to help those delivering and leading change to deliver programmes and projects that not only launch successfully but also create value and lasting impact.

How to Use this Guide

This guide has been organised to reflect the key areas of the Framework for Business Agility to provide straightforward, practical guidance for practitioners in each area. These practical tips are based on the feedback and insights we received from Awards Applicants in 2025.