Session Description
At a 100-year-old company known for being risk-averse and relentlessly busy, the marketing team made a bold move: to lead the first non-IT team into agile. What followed wasn’t just a shift in process, it was a journey from busyness to bravery.
This talk explores how real transformation requires mindset change, not just new workflows. It’s about choosing courage over comfort, learning to say no, and building something sustainable, together.